Awards and sponsorships aren’t just celebrations — they’re powerful marketing tools. Discover how showing up in the right rooms builds visibility, credibility and long-term growth for your business.

From childhood summers in South Africa to the loss of a best friend, this story is a personal one. It’s about remembering those we’ve lost, trusting your instincts, and finding meaning in the signs that guide you.

This week, IAE Marketing celebrated becoming finalists at the Small Business Awards while supporting client Arella at the This is Manchester Awards. But beyond the trophies, it was a reminder that real success comes from community, connection, and the people you grow alongside.